Free parent life cover

Take the first step towards protecting your family with 12 months' Free Parent Life Cover

  • Child under 4? We’ll insure your life with £15,000 of free cover
  • Each parent can have a policy, for each child under the age of 4

A simple, but important, way to help look after your family

When you have a young family, you do so much to look after them. Their day-to-day care takes up a lot of time, but of course it’s time well spent. In the middle of all that, it’s easy to lose sight of some of the big things – like sorting out some life cover. This is an important way to look after them, too.

We want to make it as easy as possible for parents of young families to make a start on protecting their loved ones’ financial future, just in case they weren’t around to look after that themselves.

Free parent life cover – how it works

  • It’s completely free

    You don’t have to be an Aviva customer already, you won’t have to give us your bank account details, cancel anything later, or buy any other cover with us.

  • You’ll get £15,000 of cover – or more

    Both parents’ lives can be covered separately – for £15,000 for each child they have under the age of 4. So, for example, if you have two children, you could get life insurance worth £30,000 each. There's no cash-in value at any time.

  • As long as you have a child under 4, you can apply

    It doesn’t matter whether we’re talking about newborn babies or toddlers a day short of their fourth birthday. Your free cover will last a full 12 months from whenever you take it out and will payout if you die during the term.

Are you eligible for Free Parent Life Cover?

You can apply for this cover if:

  1.  You're aged 18-66 and a permanent UK resident
  2. You have a child under four years old and are named as a parent on their birth certificate, full adoption certificate, special guardianship order, or final residence order
  3. You've not had any medical diagnosis or treatment for cancer, including for leukaemia and lymphoma, within the last 12 months
  4. You haven’t taken out this policy for the same child before

What our Free Parent Life Cover insurance covers

What we’ll give you

  • Free cover for a year
    There's nothing to pay, and we won't ask for bank details. We’ll pay the cover as a lump sum if you die within the year.
  • £15,000 cover for each parent, based on the number of children aged under 4
    Apply from birth or any time before their fourth birthday

When we can’t pay out

  • If you don’t answer all questions honestly
    So make sure you fill in the form accurately and truthfully
  • If you die due to alcohol or drug abuse
    Alcohol abuse and non-prescribed drug overdose aren’t covered
  • If you die due to suicide
    Intentional injury that’s self-inflicted isn’t covered
  • If you move out of the UK
    We can't cover anyone who lives abroad

Think about the cover you’d need for the long term

The tables below show how your free cover compares to our regular life insurance. Your 12 months’ free cover is a quick, simple way to get a little reassurance right away –  but do think about the kind of protection you might need after the 12 months are up. 

Free Parent Life Cover

  • £15,000 cover if the insured parent dies within the 12 month term
  • Free 12 months cover only
  • You need to be aged 18 to 66 to take it out
  • Parents can apply for separate policies for each child under four
  • You can have Free Parent Life Cover and an Aviva Life Insurance Plan at the same time
  • We'll only pay in the event of a successful claim. There's no cash in value at any time.

Life Insurance Plan

  • Help protect your loved ones' financial future by covering your life
  • Starts from only £5 per month – the higher your cover amount, the more it costs
  • Choose cover lasting up to 50 years – or until you're 90
  • You need to be aged from 18 to 77 to take it out
  • Includes access to the Aviva DigiCare+ health and wellbeing app (provided by Square Health) at no extra cost, helping you enjoy life today. Be aware that this isn't part of your cover and we can amend or remove this at any time
  • We'll only pay in the event of a successful claim. There's no cash in value at any time.
  • Cover is 5 Star rated by Defaqto

Some people choose to switch onto our Life Insurance Plan once their free parent life cover has finished, others run the two together. Either way, you can take out a Plan from just £5 a month. The premium you’ll pay depends on the level of cover you choose and your personal circumstances.

Contact us

If you have any questions about our free parent cover, give us a call

0800 068 5549

  • Monday to Friday 8:00am - 6:00pm
  • Weekends and bank holidays: Closed

Calls may be monitored or recorded. Calls to 0800 numbers from UK landlines and mobiles are free.Our opening hours may be different depending on which team you need to speak to.

Our life insurance library

Browse our guides and articles that focus on the ins and outs of looking after your family once you're gone.